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Chronic Pelvic Pain in Women: Endometriosis Consideration
Chronic pelvic pain (CPP) affects millions of women and is defined as non-cyclic pelvic pain lasting six months or longer. It is a complex condition that can significantly impact physical health, emotional well-being, and quality of life. Among the many causes of CPP, endometriosis remains one of the most common and underrecognized contributors.
Steven McCarus, M.D., F.A.C.O.G.
Feb 93 min read


Why Independent Medical Education Matters More Than Ever
Medical Education AIMIS A Case for Third-Party–Led Industry Education For decades, the medical technology and pharmaceutical industries have played a vital role in educating physicians on new therapies, devices, and techniques. Innovation moves quickly; patient care depends on clinicians having timely, accurate, and practical knowledge. At the same time, the regulatory and compliance environment surrounding physician–industry interactions has grown increasingly complex—and ri

Christopher Guinn
Jan 143 min read


Medical Treatment of Endometriosis: A Comprehensive Guide for Patients and Clinicians
Endometriosis is a chronic, estrogen-dependent inflammatory disease affecting approximately one in ten reproductive-aged women, though many go years without a diagnosis.
Steven McCarus, M.D., F.A.C.O.G.
Nov 14, 20254 min read


The Power of Two: When Doctors and Patients Decide Together
A Shift from Paternalism to Partnership For decades, medicine followed a paternalistic model—physicians made decisions, and patients followed. That model worked when treatment options were limited and information scarce. Today, however, medical care has become highly personalized. From surgical approaches to pharmacologic therapies, multiple viable options often exist for the same condition. In this environment, shared decision-making (SDM) is not just ideal—it’s essential.

Christopher Guinn
Oct 25, 20252 min read


Cutting Through the Controversy: A Practical Pathway for Suspected Endometriosis in Everyday GYN Practice
By AIMIS, referencing the AIMIS Consensus led by Steven D. McCarus, MD Why the controversy endures Endometriosis provokes outsized debate for a condition that is both common and chronically life-altering. Disagreement persists over diagnosis methods, treatment strategies, and how to reduce diagnostic delay. The AIMIS Consensus: from debate to a clinic-ready algorithm AIMIS convened experts and developed a practical algorithm focused on early-stage disease, symptom relief, and
Steven McCarus, M.D., F.A.C.O.G.
Sep 2, 20251 min read


Would you want your gynecologic surgery performed before or after reaching a healthy BMI?
For many women, weight plays a crucial role in surgical outcomes, recovery, and long-term reproductive health. In fact, 30–50% of patients in a typical gynecology practice are living with overweight or obesity. This makes it impossible to ignore the impact of weight on gynecologic care—and prompts the critical question: how do we address it effectively?

Christopher Guinn
Jul 31, 20253 min read


Would You Want to Be the First Patient of a Surgeon Who Learned New Technology Online?
By: Christopher Guinn, CEO AIMIS In the years following COVID-19, physician learning habits have changed dramatically. The pandemic...

Christopher Guinn
Jul 9, 20252 min read


Are Traditional Surgical Societies Still the Best Source of Modern Education for Surgeons?
For decades, organizations like AAGL, SAGES, and ASMBS have been foundational in surgicaleducation, advocacy, and innovation. These esteemed societies have united specialistsunder a common goal: to enhance surgical care and mentor the next generation.

Christopher Guinn
Jun 4, 20252 min read


The New Rules of Medical Education: Hands-On, Tech-Driven, Peer-Led
In today’s rapidly evolving healthcare landscape, the need for effective, relevant, and timely medical education has never been greater.

Christopher Guinn
Apr 10, 20255 min read
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